Venue: The Baltic Exchange, 38 St Mary Axe, London
Tailored specifically to the requirements of the shipping and maritime sector, this updated course has been designed to equip non-PR specialists with the essential tools to help them deliver effective and added-value PR services to their company.
The course is delivered in two one-day modules which can be taken together or as stand-alone elements.
The first day will provide students with a thorough grounding in maritime PR giving them the basic skills to begin raising the profile of their company.
The second day focuses on strategy and planning and will take a more rounded view of how effective corporate communications can assist companies achieve their business aims.