Strategy

We deliver maritime-focused independent strategic counsel to corporations, boards and senior level executives. 

Working with you, we will create a strategic corporate communications plan that will help your company achieve its business objectives. 

Our services include:
 

  • Determining your marketing and communications objectives
     
  • Competitor audits, market research, gap analysis and identifying industry best practice
     
  • Writing and implementing your external communications and marketing plan, including:

    - Agreeing key messages and the associated proof points
    - Identifying and prioritising audiences
    - Establishing the most effective communications channels and the associated contacts
    - Enhancing/developing corporate identities and branding
     
  • Budget setting, preparation of timelines and targets for measuring results
     
  • Internal communications strategy, channel identification and message development

 

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